This project allows you to upload a picture of someone special—whether it's a family member, a friend, or even a beloved pet. We will take that image and transform it into a unique piece of fabric, weaving their memory into the very fabric of your life. This time, you are able to customize a shirt, a pair of pants and a tote bag - in four colours of Kiwi Green, Vanilla White, Blue Berry Navy and a special Strawberry Red.

The red edition of Heirloom is actually in collaboration with (RED), the organisation founded by Bono and Bobby Shriver to fight AIDS and the injustices that enable pandemics to thrive. Proceeds from the Red heirloom will go towards this.

”Heirloom is a very special project for me, because it gets to immortalise through cloth not only my own memories, but the memories of others as well. Creating an archivable ‘log’ of one’s life. It is extra special that this project also gets to contribute to (RED)’s critical mission of fighting AIDS through the power of fashion. I have seen the effects of HIV/AIDS up close, having lost family members to it, and watching others manage the condition, I am personally invested in this cause. Being in South Africa, we have one of the highest rates in the world” - Thebe Magugu

“Preserving memory is more than just holding onto the past. It's about honouring the people and moments that have shaped us, and carrying their legacy into the future. Every stitch in the Heirloom Project is a tribute to those stories, making each piece not just a fashion statement but a personal narrative. We believe that fashion should tell a story, and with the Heirloom Project, that story is yours” - Thebe Magugu