Heirloom II: We aim to bring those cherished memories to life in a way that you wear and carry with you every day…
Thebe Magugu Knitted Uniforms: Our cult classic makes a limited return
Heritage III: Lobola Negotiations A short film shot by Olivia Mortimer with music by our Heritage III muse, Zoë Modiga.
Lets Talk About Lobola This essay by Olwethu Leshabane looks at Lobola; the unifying pre-wedding negotiation process rooted in culture.
Modern and meticulously crafted in South Africa, this pair of unisex Thebe Magugu Sisterhood Earrings are modelled on the idea of a coin, which features our classic Sisterhood Emblem suspended at its centre. The Coin is also in Pure Sterling Silver.
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Introducing the THEBE MAGUGU SS24 collection titled "EXOTICS", which explores through cloth the life and times of Sarah Baartman (otherwise known as The Hottentot Venus).
Directed by Dune Tilley Styled and Art Directed by Chloe Andrea Welgemoed
EXCLUSIVE: THEBE MAGUGU CUSTOM HEIRLOOM SHIRT At THEBE MAGUGU, we believe in preservation. I love the idea of wearing ones heart on the sleeve, and it is with this that I am excited to present the Custom Heirloom Shirt, where our valued customers in October can secure a shirt that will be emblazoned with an image from their own chosen family archives. Launching in a pre-order window from the 6th to the 22nd of October 2023, customers can log on to thebemagugu.com and upload via a portal an image of someone dear to them, and Thebe Magugu will create a custom wax print exclusively for them, to be delivered from the 10th of December worldwide.
Strap-up with the new Mens Sisterhood Belt
Unisex Tank Tops Introducing our new classic: a soft-stretch cotton-elastine tank tops emboridered with our Sisterhood logo.
DIOR x THEBE MAGUGU Thebe Magugu, Maria Grazia Chiuri and Charlize Theron present the exclusive limited-edition Thebe Magugu x CTAOP capsule designed by Dior in collaboration Thebe Magugu in support of the Charlize Theron Africa Outreach Project.
Bandana Print Shirt Vibrant Bandana-Print Set to officially put summer in motion
Going Incognito Classic Sisterhood Caps
THEBE MAGUGU PRESENTS: DISCARD THEORY (A DOCUMENTARY)
“Ive been rummaging through a lot of discarded clothing at Dunuza - an area in downtown Johannesburg where America & Europe dump a lot of second-hand, often soiled garments. It got me thinking about gloablisation’s effect on national identity - its not rare to see a local woman wearing a traditional shweshwe-fabric waxed wrap skirt paired with a promotional VODAPHONE polyester tee. This hybridity - an unintentional dialogue between ‘The West & The Rest’ - was the start point of this collection”.
Production: The Social Shack Director: Francesco "Franadilla" Mbele Consultant: Declan Gibbon Model: Ponahalo Mbele